Reviewed · WINE TASTINGS
The Turin Chocolate & Wine Tasting Experience
Turin’s chocolate tradition makes a fine excuse to explore the city. You begin with bicerin at Caffè Elena, then move through elegant squares and old porticoes before sitting down to taste organic chocolate, Piedmont wine, cheese, and cured meat. It is part food lesson, part city walk, with plenty of time to ask questions.
I especially like the contrast between the historic café and the modern bean-to-bar tasting. I also like the way the two wines come with food pairings, so you learn how flavor changes with cheese and salumi rather than simply sipping wine from a glass.
The main caution is the strong hazelnut presence. Gianduiotto and gianduja are central to Turin’s chocolate story, so this is not a suitable choice for anyone with a nut allergy or intolerance. The activity information also gives conflicting notes about wheelchair access, so confirm your needs before booking.
Key points at a glance

- Start with bicerin at Caffè Elena: Taste Turin’s traditional chocolate-and-coffee drink in a historic café on Piazza Vittorio Veneto.
- Six chocolate tastings: Compare organic bean-to-bar chocolates with local favorites such as gianduiotto and cremino.
- Two Piedmont wines with food: Try one white and one red alongside an organic platter of cheese and cured meats.
- A food walk with city sights: See Piazza Vittorio Veneto, the Gran Madre church, an old pharmacy, and other central landmarks.
- Guides with real subject knowledge: Fabio is praised for his wine and chocolate expertise, while Sara brings a warm, informative approach to Turin’s food culture.
- Good rainy-day design: Much of the walking takes place under Turin’s famous porticoes.
Why Turin and chocolate belong together

Turin is one of Italy’s great chocolate cities, and this experience gives you the local explanation instead of treating chocolate as a simple sweet stop. Your guide connects food to Turin’s place in Italian identity and to the long influence of the Savoyard state, which ruled this territory for about 800 years.
That context matters. The city’s cafés, palaces, squares, and food customs developed together, and the tour lets you see that connection while tasting it. You are not only handed a piece of chocolate and told whether it is dark or sweet. You learn why hazelnuts became so important in Piedmont chocolate and how local makers work from cocoa bean to finished bar.
The group begins at Caffè Elena, one of Piazza Vittorio Veneto’s historic cafés. The café is also linked with Friedrich Nietzsche, giving the opening stop a literary and slightly bohemian touch. You will spend about 20 minutes here, tasting bicerin and hearing about the café culture that shaped Turin.
Bicerin is traditionally made with coffee, chocolate, and milk or cream served in layers. The point is not just to drink it quickly. Your guide explains how this old café recipe fits into the city’s social life, especially in the nineteenth-century cafés where writers, intellectuals, and local residents gathered.
One small limitation is worth noting: the supplied details do not promise a pastry with the bicerin. If you like a substantial café breakfast, do not count on this tasting to fill you up. It is an atmospheric start, not a full meal.
More Wine Tastings in Italy
- Florence: Chianti Wineries Tour with Wine Tasting
★ 4.5 · 10,071 reviews - Small-Group Wine Tasting Experience in the Tuscan Countryside
★ 5.0 · 7,392 reviews - Rome: Tuscany & Montepulciano Day Trip with Lunch & Wine Tasting
★ 4.5 · 5,232 reviews
From Piazza Vittorio Veneto to the Gran Madre

After Caffè Elena, the route takes you across Piazza Vittorio Veneto, one of Turin’s grand open spaces. You will walk only a short distance before pausing at the Chiesa Parrocchiale della Gran Madre di Dio, a prominent church near the Po River.
The sightseeing stops are brief, usually about five minutes each. That is useful if you want a food experience with a little city orientation, but it is not enough time for a full visit inside the church or a detailed architectural study. No museum entrances are included, and the emphasis stays on seeing the city between tastings.
The route also passes Farmacia Algostino & Demichelis, an old pharmacy that adds another layer to Turin’s historic streets. There are additional photo stops and brief views along the way. These pauses help you notice the details of central Turin without turning the experience into a formal monument tour.
The porticoes are a practical advantage. Turin’s covered walkways make the tour workable in rainy weather, and they also offer shade on hot days. You should still wear comfortable shoes, since the experience includes about two hours of walking and tasting in total.
Six chocolates, from bean to bar to gianduiotto

The main chocolate session takes place at a cozy indoor venue and lasts about 45 minutes. Here, the guide explains the chocolate-making process and leads you through six tastings.
The selection includes organic bean-to-bar chocolates. Bean-to-bar means the maker works from roasted cocoa beans through the finished chocolate rather than simply buying ready-made chocolate and flavoring it. That gives you a chance to compare different textures, aromas, and levels of bitterness in a more focused way.
You also taste classic Turin specialties, especially gianduiotto and cremino. Gianduiotto is shaped by the city’s use of finely ground Piedmont hazelnuts blended with chocolate. The story goes back to the nineteenth century, when cocoa was scarce and expensive, making local hazelnuts a useful and delicious addition.
That history gives the tasting a clear sense of place. A generic chocolate tour could happen almost anywhere. Gianduiotto is tied to Turin, and the combination of hazelnut and chocolate explains why nut-free visitors cannot take part safely.
Fabio is particularly well suited to this portion when he leads the tour. He has worked as a chocolatier, and his explanations focus on how to notice flavor rather than simply naming each sample. He also helps you think about chocolate as an ingredient, not only as a dessert.
The session is described as a workshop, and the room is air-conditioned. That means you should expect some instruction and discussion, not just a quick line of tastings. If you want to ask about cocoa, texture, or pairing, this is the best part of the experience to do it.
Piedmont wines with cheese and cured meats

The final tasting takes place at a local bar and lasts about 45 minutes. You try two iconic Piedmont wines, one white and one red, with an organic platter of cheese and cured meats.
This pairing makes the wine portion more useful than a basic pour-and-go stop. Your guide shows you how scents and flavors change when wine meets salty cured meat, creamy cheese, or a chocolate sample. The session also introduces simple tasting habits, such as paying attention to aroma before drinking and noticing how the finish changes with food.
The tasting includes two glasses, not a broad flight of wines. That is enough for an introduction to Piedmont’s wine culture, but wine specialists may want more variety. One person suggested extending this portion because Fabio, a qualified Level 2 sommelier, has more wine knowledge to share. The tour is better understood as a relaxed introduction than as a serious wine course.
The supplied details identify one white and one red, but they do not name the exact bottles or guarantee a choice between red wine and prosecco. If you have a strong preference, ask before booking. One past participant specifically wanted a choice at the wine stop.
The food platter also helps with pacing. Chocolate tastings can become sweet after a while, and the savory cheese and cured meat provide a welcome change. You should arrive hungry and thirsty, though the experience is still a tasting rather than a replacement for lunch or dinner.
Same region, a different bottle:
- Tuscany Day Trip from Florence: Siena, San Gimignano, Pisa and Lunch at a Winery
★ 5.0 · 21,634 reviews - Florence: Pasta Cooking Class with Unlimited Wine
★ 4.9 · 10,285 reviews - Florence: Pasta & Tiramisu Cooking Class with Unlimited Wine
★ 4.9 · 6,708 reviews - Florence: Pasta Cooking Class with Unlimited Wine
★ 5.0 · 6,413 reviews
What the guides add to the experience

The guide is a major part of the value here. Fabio receives especially strong praise for explaining wine pairings, chocolate flavors, Turin’s food history, and practical tasting technique. His background as a chocolatier and Level 2 sommelier gives him two useful points of view.
When Sara leads, expect a warm city walk with attention to the history of the chocolate shops and the local food scene. She has also been praised for offering restaurant suggestions and for making the route feel like a walk through her own city rather than a memorized speech.
The tour is offered in English and Italian. Small groups are available, which should make it easier to hear the guide and ask questions, though the exact group size is not stated. The atmosphere is intended to be friendly rather than formal, so you do not need to know wine vocabulary or chocolate terminology before you arrive.
Families can enjoy the tasting, and one account specifically describes children enjoying the chocolate and wine experience, though the alcohol portion is for adults. The tour also suits solo visitors and couples who want food context without committing to a full-day cooking class.
Is $81 a fair price?

At $81 per person, this is not the cheapest way to sample Turin’s food. You are paying for six chocolate tastings, two glasses of regional wine, cheese and cured meat, a live guide, and about two hours of walking and instruction.
The value depends on how much you want the explanation. If you only want to buy gianduiotti and drink wine, you can spend less by visiting cafés and shops on your own. But you would miss the comparison between bean-to-bar and traditional chocolate, the guide’s pairing advice, and the connection between Turin’s cafés, architecture, and food customs.
The price also includes several stops that would be easy to overlook if you were exploring alone. Caffè Elena, the old pharmacy, the covered arcades, and the Gran Madre area give the tasting a sense of place. The experience works best for someone who values local interpretation as much as the food itself.
One thoughtful touch is the reminder that the small businesses involved depend on purchases. If you enjoy a particular chocolate or wine, consider buying something at the end. The tour price is reasonable for the amount included, but supporting the places that host the tastings makes the experience feel more reciprocal.
Practical details before you book

Meet the guide under the porticoes in front of Caffè Elena at Piazza Vittorio Veneto 5/B. The activity lasts 2.5 hours, with roughly two hours devoted to walking and tasting, and start times vary by availability.
Wear comfortable shoes. The route is not a long hike, but you will move between several central stops and spend time standing. Rain should not ruin the plan because much of the walking is under porticoes, though the tasting workshop takes place indoors in an air-conditioned venue.
The tour is described as wheelchair accessible in one section, but another section says it is not suitable for wheelchair users. Since the route includes walking between multiple venues, contact the provider before booking if you use a wheelchair or have limited mobility.
Nut allergies are the clearest exclusion. Hazelnuts are central to gianduja and gianduiotto, and the experience is specifically marked as unsuitable for people with nut allergies or intolerance. Ask about other dietary needs before reserving, since no alternative tasting menu is described.
You can cancel up to 24 hours before the start for a full refund, and a reserve-now, pay-later option is available. Those terms are useful if your Turin schedule may change.
Who should book this Turin tasting?

Book it if you want a social, food-focused introduction to Turin with enough history to give the flavors meaning. It suits first-time visitors, chocolate fans, casual wine drinkers, couples, and anyone who likes learning through small tastings instead of sitting through a long lecture.
It is also a good first or second-day activity. The walk introduces central landmarks, and the guides can help you get oriented to the city’s food scene. You may leave with ideas for where to eat and which local products to take home.
Skip it if you have a serious nut allergy, want a full meal, or expect an advanced wine seminar with many bottles. It is also not the best fit if you want long museum visits or detailed time inside each church and landmark.
For most people who can eat hazelnuts, the combination of bicerin, organic chocolate, Piedmont wine, and local savory foods makes this a well-balanced way to meet Turin. The strongest reason to book is the guide-led explanation, especially if Fabio is available. If wine is your main interest, ask about the guide and the exact wines before confirming.
FAQ

Where does the Turin Chocolate & Wine Tasting Experience begin?
Meet the guide under the porticoes in front of Caffè Elena at Piazza Vittorio Veneto 5/B in Turin.
How long does the experience last?
The experience lasts 2.5 hours. About two hours are spent walking and tasting.
What languages are available?
The tour is offered in English and Italian.
How many chocolate tastings are included?
Six chocolate tastings are included, including organic bean-to-bar chocolates and traditional Turin chocolates such as gianduiotto and cremino.
How much wine is included?
You receive two glasses of local Piedmont wine with food pairings.
What food accompanies the wine?
The wine is paired with an organic platter of cured meats and cheese.
Is bicerin included?
Yes. The experience begins with a tasting of bicerin at Caffè Elena.
Is the tour suitable for someone with a hazelnut allergy?
No. The tour is not suitable for people with nut allergies or intolerances because hazelnuts are part of Turin’s traditional chocolate tasting.
Can I take the tour in rainy weather?
Yes. The walking route uses Turin’s porticoes, so the experience can run on rainy days.
Is the tour wheelchair accessible?
The activity information gives conflicting details. One section says it is wheelchair accessible, while another says it is not suitable for wheelchair users. Contact the provider before booking to confirm whether the route meets your needs.
More Sweet Stops in Italy
- Rome: Pasta Making Class with Wine, Limoncello, and Dessert
★ 4.9 · 3,177 reviews - Florence: Handmade Pasta & Dessert Class with Unlimited Wine
★ 4.8 · 788 reviews - Florence: Pasta Class with Wine, Limoncello and Dessert
★ 4.9 · 674 reviews - Rome Cooking Class: Make Pizza and Pasta with Wine & Dessert
★ 4.5 · 651 reviews
Newest wine reviews around Italy
- WINE TOUR with sommelier in a winery near Cagliari★ 5.0 · 27 reviews
- Cagliari 3 Hours Luxury Motorboat Tour – Wine and Snorkeling★ 5.0 · 118 reviews
- Wine Experience: vineyard, wines and food★ 5.0 · 155 reviews
- Dinner in the vineyard with wine tasting and walk★ 5.0 · 58 reviews
- Wine Tour and Tasting of Lugana Wines in Desenzano★ 5.0 · 58 reviews
- Guided winery tour with tasting in Bolzano at the SKYWINE PAVILLON★ 5.0 · 61 reviews
- Bologna Food & Wine tour with a local Chef★ 3.0 · 30 reviews
- Bologna: Tagliatelle & Ragù Home Cooking Class with wine★ 4.5 · 55 reviews
Wine Tastings, compared.

Douro Valley w/ Boat Tour, Wine Tasting & Lunch
Read our review →
Complete Douro Valley Wine Tour with Lunch, Wine Tastings and River Cruise
Read our review →
Small-Group Wine Tasting Experience in the Tuscan Countryside
Read our review →
Montserrat & Cogwheel Train, Gourmet Wine Tasting & Tapas/Lunch
Read our review →
Tuscany & Montepulciano Day Trip with Lunch & Wine Tasting
Read our review →
SMALL-GROUP Wine Safaris: Tuscan Wine Tasting Tours from Florence
Read our review →Lists this tasting appears in


