Reviewed · WINE & CHEESE TASTINGS
Exclusive Cheese Walk & Dutch Wine Discovery
Amsterdam’s best food lesson may begin with a shopping trip. On this three-hour walk, Michael, a former cheese monger and professional cheese buyer, takes you from Spui through the Nine Streets and Jordaan while you help select the cheeses you later taste. The cheese is chosen during the walk, not handed to you from a preset plate.
I like the personal scale, with no more than eight people, and the way the route joins food with real Amsterdam streets. I also like the practical advice: how to choose, cut, store, and pair cheese. The main drawback is that the final tasting takes place after a fair amount of walking, and the wine portion is a focused pairing with two glasses, not a long formal wine seminar.
Key points to know before booking

- You shop before you taste: Visit two cheese shops in the Nine Streets and help select the cheeses for the final plate.
- Michael leads the experience: His background in cheese buying gives the tour a practical, hands-on feel.
- The route covers central Amsterdam: Start at Spui, pass the Anne Frank House, cross the Jordaan, and finish near Haarlemmerdijk.
- Dutch wine gets its own moment: At Design & Wijn, taste the selected cheeses with two special Dutch wines.
- Groups stay small: The maximum is eight people, useful if you want questions answered and advice tailored to your tastes.
- The price buys more than samples: At $126.15 per person, you are paying for food, drinks, guiding, neighborhood context, and a food lesson you can use later.
Why this cheese walk feels different

Many Amsterdam food outings simply place cheese in front of you and name it. This experience makes the buying decision part of the activity. You walk into two serious cheese shops in the Nine Streets, see what is available, and learn why one cheese might suit a board, a sandwich, a cooked dish, or a glass of wine.
That matters because Dutch cheese is not just one yellow wheel in a souvenir shop. The tasting can include soft, hard, blue, goat, and stronger aged cheeses. Michael’s advice focuses on how cheese behaves: how to serve it, how to cut it, how to store it, and how to build a balanced cheese board.
I especially like that the tour is framed as a discovery rather than a lecture. You do not need to arrive as a cheese expert. The experience can work for someone who likes mild Gouda, someone curious about blue cheese, or someone who normally avoids cheese and wants to understand the differences.
The five-star rating from 32 published ratings and a 100 percent recommendation record suggest a strong level of satisfaction. Still, your enjoyment will depend on what you expect. This is a walking food experience with a generous tasting, not a full meal and not a specialist wine certification course.
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Starting at Spui and the Friday book market

The meeting point is outside The American Book Centre at Spui 12. This puts you in a central part of Amsterdam, close to canals, shops, and several well-known sights.
If your tour falls on a Friday, arrive early for the Spui book market. Stalls offer old and newer books, many in English, along with prints and maps. The market is not a formal part of the ticketed activity, but it gives you a pleasant way to arrive and get your bearings before the introduction.
The opening talk lasts about 10 minutes. Michael sets up the idea of the walk and explains how the cheese discovery will work. This short introduction is useful because the tasting is built across several stops. You will understand from the start that the cheeses bought along the route will return later as part of the final pairing.
Spui is easy to reach by public transportation. Since the tour begins in the city center, allow time to find the exact meeting point and arrive ready to walk.
Shopping for cheese in the Nine Streets
From Spui, the route heads toward the Nine Streets, or Negen Straatjes. This compact canal district is known for boutiques, small shops, bridges, and handsome canal views. It is also a good setting for a food walk because you can move through ordinary city streets instead of spending the whole afternoon inside one tasting room.
The group visits two serious cheese shops and buys the cheeses that will be served later. The stop takes about 40 minutes. That is enough time to see different styles and ask why one cheese is being chosen over another.
This is one of the strongest parts of the experience for practical value. You can ask questions at the moment a cheese is being considered. You also get a better sense of how a cheese shop differs from a generic tourist counter.
The exact selection may change, which is a positive feature. Cheese depends on what is available and ready to eat. Past tastings have included combinations such as soft cow’s milk cheese, goat cheese, a stronger cow’s milk cheese, a hard cheese, and blue cheese. Do not expect the identical plate every time, but you can expect contrast and variety.
For shoppers, this stop may be especially useful. Michael shares tips on selecting cheese, preparing it for a board, and pairing it with drinks. If you find a favorite, you may be able to return later and buy more, although the supplied details do not promise a take-home purchase or a specific shop selection.
Passing the Anne Frank House and entering the Jordaan

The walk continues past the Anne Frank House and the Noorderkerk, or North Church, toward the Jordaan. This section takes around 10 minutes for the Anne Frank House area, followed by about 30 minutes through the Jordaan.
You do not enter the Anne Frank House on this tour, so you should book a separate timed visit if that museum is on your list. Here, the value is the route and the setting. Michael adds stories and points out parts of Amsterdam you might miss if you moved directly between major attractions.
The Jordaan is one of Amsterdam’s most enjoyable districts for walking. The route leads toward North Square and the North Church area, known for its Saturday cheese market. If your tour takes place on another day, you will still see the setting, but you should not assume the market will be operating.
This middle section gives the food stops some context. You are not being rushed from one shop to another. You are walking through canals and neighborhood streets, with time to hear about Amsterdam and the Netherlands along the way.
Keep your shoes comfortable. The published duration is about three hours, and the activity combines several walking sections with standing in shops and at the tasting venue. The route is central and near public transportation, but no transportation between stops is provided or needed.
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The final tasting at Design & Wijn
The longest stop is at Design & Wijn, a wine shop on Haarlemmerdijk that stocks Dutch wine. This is where the cheeses are served with two glasses of special wine, and it lasts about one hour and 30 minutes.
For many people, this will be the main event. You can sit with the cheeses, taste them in sequence, and notice how the wine changes the experience. The purpose is not simply to identify flavors. It is to understand pairing in a way you can repeat at home.
The venue also gives the walk a distinct local angle. Dutch wine is less familiar to many visitors than Dutch cheese, so tasting two examples in a shop dedicated to local wine adds something beyond the standard Amsterdam food circuit.
You should keep your expectations measured. This is not described as a broad flight of Dutch wines. You receive two glasses, paired with the cheeses. One published account found the wine portion less like a formal tasting than expected, although the venue and white wine were well received. If you want an hour of detailed vineyard analysis, this may feel light. If you want a relaxed cheese and wine pairing after a city walk, it fits well.
Past versions of the experience have also included beer or alcohol-free drinks in place of the planned wine setting. The current description specifies two Dutch wines at Design & Wijn, so that is the format to expect when booking, while recognizing that food and drink arrangements can sometimes vary.
What Michael adds to the experience
The guide makes a major difference here. Michael’s background includes owning cheese shops and buying cheese professionally in European cities. That experience shapes the tour in a useful way: the advice is about buying and eating cheese, not only repeating flavor notes.
You can expect help with practical questions such as:
- Which cheese works best for a mixed board
- How to combine soft, hard, blue, and aged cheeses
- How to cut and serve different types
- How to store cheese properly
- How to pair cheese with wine or beer
- How to approach a cheese you have never tried
His enthusiasm is part of the appeal. The tone is personal and lively, with stories about cheese and food rather than a script delivered at every stop. The small group helps here. With a maximum of eight people, you have a fair chance to ask about your own preferences.
Past groups have included people who barely eat cheese alongside serious cheese fans. That mix can work because the tasting offers several styles rather than pushing one strong flavor on everyone. A non-cheese lover may find a mild or soft option first, while an enthusiast can ask about more unusual choices.
Dietary needs, alcohol, and age limits

The tour offers useful accommodations, but you should mention your needs when booking. If you are lactose intolerant, Michael can select cheeses that are naturally lactose-free.
If you are pregnant, he can choose older pasteurized cheeses for you. The information provided does not state that every cheese is suitable by default, so make the request clearly in advance.
Because wine is served, anyone under 18 receives alcohol-free apple juice. The activity is therefore not restricted to adults, though younger participants should be comfortable with a three-hour walking and tasting format.
The published information says most people can participate and places the experience near public transportation. It does not provide detailed accessibility information for every street, shop, or venue. If you use a wheelchair or have mobility concerns, ask the operator about the specific route before booking.
Is $126.15 a fair price?
At $126.15 per person, this is not a cheap snack stop. The price makes more sense when you count the full package: about three hours of guiding, a small group, two cheese-shop visits, the cheeses served later, two glasses of Dutch wine, and a walking route through several central districts.
You are also paying for instruction. Michael’s advice about storing, cutting, serving, and pairing cheese can save you from buying an expensive cheese and handling it poorly. If you enjoy food shopping and plan to keep exploring Dutch cheese after the tour, that added value is real.
The price may feel high if your main goal is a large meal or a long wine tasting. The tasting does not replace lunch or dinner. Plan to eat separately, especially if you prefer a substantial meal.
I would place this experience in the best-value category for food-focused visitors who want a personal guide and useful skills. It is less compelling for someone who only wants quick samples or a standard sightseeing walk with a few bites added.
Timing and how to plan your day
The tour starts at Spui 12 and ends at Haarlemmerdijk 129, about a 15-minute walk west of Amsterdam Central Station. That finish is helpful for continuing your day in the Jordaan or reaching the station afterward.
I would book it early in your Amsterdam stay. The route introduces cheese shops, the Nine Streets, the Jordaan, and a wine shop you may want to revisit. One useful plan is to keep the next day flexible enough to return to a shop or neighborhood that catches your eye.
Because the tour is offered in English and capped at eight people, advance booking is sensible. It is booked an average of 41 days ahead, so leaving it until the last minute may limit your choice of dates.
The activity comes with a mobile ticket and booking confirmation. Free cancellation is available up to 24 hours before the local start time. Cancellations or changes inside that 24-hour window are not accepted for a refund.
Who should book this experience?
I would recommend it to you if you:
- Like cheese, wine, local shops, and neighborhood walking
- Want practical food advice you can use after the trip
- Prefer a small group to a large coach or crowded tasting room
- Enjoy meeting a guide with a strong personal interest in the subject
- Want to see the Nine Streets and Jordaan while doing something more focused than sightseeing
- Are comfortable walking for much of a three-hour activity
I would think twice if you want a full meal, a formal wine education session, or a tour with almost no walking. I would also check the dietary arrangements in advance if your needs are strict.
Should you book the Cheese Walk and Dutch Wine Discovery?
Book it if you want Amsterdam to taste like a place, not just look like one. The best feature is the combination of buying, walking, learning, and tasting. You see where the food fits into the city, then sit down with a plate you helped create.
Michael’s cheese background and the eight-person limit give the experience its strongest advantage. The price is substantial, but it includes enough food, drink, guiding, and practical instruction to justify the cost for the right audience.
Choose it early in your visit, arrive hungry but not expecting a full meal, and allow time after the tour to explore Haarlemmerdijk or walk back toward Central Station. For a curious eater who wants a personal introduction to Dutch cheese and wine, this is a strong choice.
FAQ
Where does the tour start?
It starts outside The American Book Centre at Spui 12, 1012 XA Amsterdam, Netherlands.
Where does the tour end?
It ends at Haarlemmerdijk 129, 1013 KE Amsterdam, about a 15-minute walk west of Amsterdam Central Station.
How long does the experience last?
The tour lasts approximately three hours.
How many people can join?
The maximum group size is eight travelers.
How many wines are included?
The tasting at Design & Wijn includes two glasses of Dutch wine.
Can the tour accommodate lactose intolerance or pregnancy?
For lactose intolerance, Michael can choose cheeses that are naturally lactose-free. For pregnancy, he can choose older pasteurized cheeses.
What happens if a participant is under 18?
Because wine is served, participants under 18 receive alcohol-free apple juice.
Can I cancel for a full refund?
Yes. You must cancel at least 24 hours before the local start time for a full refund. Changes or cancellations made less than 24 hours before the start are not accepted for a refund.
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